A generation critical to your brokerage 1. Create a workplace environment they’ll want to join Millennials get excited about places that embody the three Ts: Transparency: They want you to be open with them about how your brokerage is really doing; the good, the bad, and the ugly. This builds trust and makes them […]
In life and business, you have to think big Everybody knows that to succeed in your work and personal life, you have to set goals. But the temptation is to set the bar low enough that you have a reasonable chance of not failing. For example, your goal could be increasing sales by 10 percent. […]
Get to know the largest generation in the country as home buyers. Millennials… Why are they so important to real estate? For starters, millennial agents are willing to go above and beyond, which makes them critical to your brokerage. On top of that, they represent 47% of all first-time home buyers, who often prefer to […]
The best way to get the most from your next real estate conference is to plan ahead, attend strategically, and follow-up. Follow our easy guide for traveling smoothly, learning more, and using the connections you’ll make at the conference to build your business. Before the event 1. Schedule your travel early Scheduling travel can be […]
In the early 1970s two aging grocery store chains, Kroger and A&P, were faced with a brutal truth. Shoppers didn’t like their stores. They wanted bigger, brighter stores with a wider variety of items made on-site. Both market research and sales data clearly showed that customers were rejecting the cramped, dingy grocery stores of their […]
With hundreds of agents working out of 10 regional offices, PARKS Realty needed a platform that would not only manage transactions from beginning to end, but facilitate the company’s culture of success. They found it all—and more—with dotloop. In 2015, PARKS Realty, located near Nashville, TN, brought in over $2 billion in sales. The firm […]
A study reported that about 45 percent of Americans will make resolutions when the new year begins. That same, Journal of Clinical Psychology study reported that 54 percent give up on their resolutions within six months – and only 8 percent ultimately succeed by the end of the year. Just 8 percent! Even if you […]
Gone are the days when agents alone had access to listing data and acted as gatekeepers to their clients. Today’s on-demand technology has given clients on both ends of the transaction access to immediate and seemingly limitless property information. Many brokers see this shift as a threat to the business model that has proved profitable […]
Main Street Realty Ltd. was looking for technology that could give the brokerage a marketplace advantage. With dotloop they found a platform that’s transforming their business. With six offices and a hundred and twenty-two agents, Main Street Realty Ltd. in Toronto, ON has seen impressive growth since it was founded by broker Mike Cartwright just […]
