Branding is just as important for realtors as it is for soft drinks companies. People in the beverage business make efforts to portray their products in a certain light with specific images and mottos. They do this to make it easier for customers to remember those drinks and associate them with thirst, satisfaction, and other reasons for drinking a bottle of soda. Likewise, as a realtor, you want people to associate your brand (this includes your name) with confidence, trust, friendliness, matching them with the right properties, and other factors that people search for in a real estate company.
Some of the technologies and interactive platforms that help create your brand include:
Similar to the highlighted tips above, utilizing a transaction management solutions like dotloop will help brand your business in way that makes you a tech savvy, efficient, and successful agent within the industry.