[Webinar] Pivoting to a Virtual Real Estate Brokerage | Dotloop

[Webinar] Successfully Pivoting to a Virtual Real Estate Brokerage



April 13, 2020 | comments

How the #1 Berkshire Hathaway HomeServices Office Shifted Operations Online in 5 Days

Dotloop’s Strategic Partnerships Manager Byrd Bergeron and Berkshire Hathaway HomeServices Ambassador Real Estate Corporate Development Manager Melissa Boldt, Omaha, NE, recently discussed how the No. 1 Berkshire Hathaway HomeService brokerage in North America successfully pivoted its 1000+ agents in real-time to meet today’s new social distancing demands.


Key takeaways from this 30-minute webinar include:

Where We Are: The State of Real Estate in Real Time

  • Same goals, different strategy: How to create normalcy in an age of social distancing
  • Changing the way agents communicate with agents and clients
  • Tele-conferencing to stay connected as a brokerage

Best Media for Communicating and Connecting

  • Virtual walkthroughs, listing presentations, open houses and video tours
  • Taking training online: one-on-ones and coachings go digital
  • Turning closings electronically: transaction management, earnest money & notaries
  • Fly-by video or polished presentation? Let the context guide
  • Next-leveling your social media game

How to Talk to Customers with Empathy

  • Mastering the art of empathy in challenging times
  • Customizing the message to buyers and sellers
  • Increasing clients’ comfort levels with tech
  • Skewing the message to remain relevant and reputable
  • Building relationships to win at the long game

What to Do With Your Downtime

  • Marketing makeovers, testimonial requests, online coachings & more
  • Setting goals using the 10-10-10 rule: 10 calls, 10 letters, 10 texts or ____.
Social Distancing in Real Estate Guide

Download and Share This Free Social Distancing in Real Estate Guide

See how real estate brokers and agents can ease the challenges of social distancing with technology.