As a real estate agent, you obviously want to produce sales and deliver exceptional client experiences, but as you grow with your business it can be easy to lose focus on the people that matter most in your life, as well as the other passions you’d like to pursue outside of real estate.
In this webinar, Brad Zimmerman, a top-producing REALTOR® with Berkshire Hathaway HomeServices Homesale Realty in Lancaster, PA, shares processes and strategies you can adopt to improve your work-life balance — helping you succeed in real estate and create something special outside of our profession.
Work-life balance looks different for every agent. For Brad, as his family grew he wanted to make sure he was involved in their lives with school, sports, and more, so he shifted the way he thought about his business. Brad developed a system called the COR4 that allowed him to spend time with people in “pod areas” of his life. If you spend time in areas of life where you enjoy spending time, you’ll often find that inside those pod areas there will be people that need to buy and sell homes.
Brad continues to grow and implement work-life balance through a system he’s developed called COR4, which consists of the following parts: Perseverance, Focus, Connect and Gratitude. You have to persevere through hard times, identify what to focus on, connect with people in the community, and live a life of gratitude.
Dotloop has allowed Brad to streamline the business processes he and his assistant follow. Brad has created an offer sheet that he uses in a loop to hit the main contents of an offer, that he then fills out when a buyer wants to make an offer. His assistant can easily access the offer sheet and fill out the rest of the paperwork for the offer for Brad to check before discussing with his buyer.